about 2 years ago - 3 comments
One of the goals of requiring the Organizational Communication Class of 2010 to blog is to penetrate and leave a mark in the new social media sphere. Okay, enough of metaphors. Leaving a mark means being able to rank high in search engines such as Google. Our Professor made an initial survey of how OrCom…
about 2 years ago - 3 comments
So you want to be a social media enthusiast huh? Well, the mere basic knowledge about new social media won’t really suffice. Yahoo! Philippines, one of the leading multinational internet companies opened a new job for a social media producer. Well, organizational communication enthusiasts who want to venture to the new social media (NSM) industry…
about 2 years ago - 7 comments
This blog has been up for some time already and I did not start this because I’m nerdy like that, haha. This is actually a fun requirement for one of my major subjects, Organizational Communication 153 (Communication Trends and Styles). One of the goals of this project is for Organizational Communication students to penetrate the…
about 2 years ago - 10 comments
Mr. Paolo Pangan, Digital Strategy Manager of Yehey! Corporation, talked about Online and Viral Marketing in our class. There were a lot of insights Mr. Pao shared with us and they include: The internet has become the essential touch point, but getting close is getting harder. There is social media fragmentation; anyone could be someone.…
about 2 years ago - 5 comments
You can see it everywhere: organizations, companies or even individuals distribute Press Releases to relevant opinion leaders or key people like the media. Press releases are done to spark public interest or to start a hype regarding a specific subject. Usually, when you take a look at the status quo, press releases are distributed to…
about 2 years ago - 7 comments
A week has passed since we started promoting our video. And I can tell everyone that it was indeed An Experience. Promotion may sound simple but, just like other things, it is easier said than done. I will be enumerating the different strategies and tactics that we used to make our video blog viral. 1.…
about 2 years ago - 9 comments
About the video Here is our Video Blog for our OC 152 class. What we are told to do is a Video Blog that talks about the history of communication. We had plenty of ideas on how to actually do this one and we took the risk to use the stop motion concept. Although it…
about 2 years ago - 6 comments
Trends and current events tell you that this thing called “New Social Media (NSM)” is the loudest buzz in the online ecosystem. With this, not only one’s everyday vanity and spoiled-brat rants are its daily consumers. We could see organizations and big companies slowly penetrating this powerful network. But of course, it’s not the usual…
about 2 years ago - 8 comments
One of the undergraduate degrees in the University of the Philippines Manila is a course called “BA Organizational Communication”. And, I’m already enrolled in it for four years. Many people wonder what it is all about and even some of them associate it with classic degrees such as Broadcast Communication and Mass Communication. For clarity’s sake,…