28
Sep/09
1

Social Media and Calamities

I have been talking all about New Social Media in this blog and, maybe, some of you just want enough of it. Haha. Anyway, NSM has penetrated almost all aspects of our life and I have written about some of them here—most are in the context of businesses and organizations. I think it is just timely to take a look on how social media helped the initiatives of different individuals and organizations in helping the victims of storm Ondoy.

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21
Sep/09
5

An Easy Social Media Release

You can see it everywhere: organizations, companies or even individuals distribute Press Releases to relevant opinion leaders or key people like the media. Press releases are done to spark public interest or to start a hype regarding a specific subject. Usually, when you take a look at the status quo, press releases are distributed to the media during a press conference. The media is invited to this event so that everyone in the planet could know what’s up. Since time immemorial, this kind of practice has been a staple one in the public relations industry–until Web 2.0. Well, there are still press releases but now, they are also done in a new medium—through the new social media. We were asked by our professor to do a sample Social Media Release (SMR). The SMR will feature a real organization. I chose Biokleen Care Hygiene Solutions as my sample company (because it is just situated in our neighborhood; go convenience).

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6
Sep/09
9

A Sex Trip

About the video
Here is our Video Blog for our OC 152 class. What we are told to do is a Video Blog that talks about the history of communication. We had plenty of ideas on how to actually do this one and we took the risk to use the stop motion concept. Although it seems to be not as smooth as what stop motion videos should look like, I believe that it still clearly sends our intented message to the viewers.
About the plot
My groupmates and I decided that we should not settle for a converntional, educational video about the history of communication. In our work, we incorporated a basic, almost child-friendly, story about a boy who is transported to the past. Furthermore, we incorporated the concept of “help” thus the title.
About the initial reception
I believe that our video received a warm appreciation during its invitation-only premiere showing. Now, we are sharing it to the whole wide world to watch. Enjoy!

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